MARKETPLACE, CONFERENCE & BREAKOUTS
TUESDAY 26 NOV
MARKETPLACE LIVE SESSIONS
9.20 - 9.50 EXPORT FINANCE & GRANTS TO GROW YOUR BUSINESS
Presented by Adam Pearce, Export Finance Australia
9.50 - 10.10 TOURISM TECHNOLOGY FOR BUSINESS SUCCESS
10.10 - 10.30 TOURISM TECHNOLOGY FOR BUSINESS SUCCESS
11.30 - 11.45 THE RELATIONSHIP BETWEEN SOCIAL MEDIA INFLUENCERS AND TOURISM OPERATORS
11.45 - 12.00 CONNECTING WITH CHINESE TOURISTS VIA MOBILE PAYMENTS
11.45 - 12.00 IMPROVING TRAVELLER EXPERIENCES WITH MULTI-LINGUAL COMMUNICATION, TOOLS AND TECH
12.15 - 1.00 Inbound industry consultation presented by Lynne Ashpole, Head of Strategy, Governance and Media at the Australian Trade Commission and David Smith, Strategic Research and Analysis, Tourism Research Australia
2.10 - 2.20 Welcome to a World of Change
Peter Shelley, MD, ATEC
2.20 - 2.50 NOTHING LIKE AUSTRALIA - COME LIVE OUR PHILAUSOPHY
Tourism Australia’s new brand campaign Philausophy has been warmly received by both the industry and the marketplace. In this session we will get the inside scoop about the background to the campaign and how it shines a spotlight on the people, lifestyle and personality that make Australian experiences so memorable.
Phillipa Harrison, MD, Tourism Australia
Susan Coghill, CMO, Tourism Australia
2.50 - 3.30 MARKET INSIGHTS, ISSUES AND OPPORTUNITIES FROM THE FRONT LINE
How will the existence of global headwinds in the form of slowing economies, Brexit etc impact Australia’s key inbound markets over the next 12 months it’s a mixed bag with growth slowing for some, while others are either strengthening or growing rapidly. All will be revealed by our panel of ‘on the ground’ expert inbound industry thought leaders.
Industry Thought Leaders panel – Moderated by Michael Nelson, Pinnacle Marketing
Panellists - UK/Europe - Gary Paterson, AOT Group
North America - Kathy Turner, Goway Travel
China - Cheryl Zhong, Equity Travel
Japan - Jason Brereton, H.I.S. Group
India - Edwin Kwan, Wel-Travel
3.30 - 3.50 AFTERNOON TEA
3.50 - 4.15 INTO THE FUTURE - SUSTAINABLE FLYING
Andrew Parker, Group Executive, Government. Industry, International, Sustainability, QANTAS
4.15 - 5.00 INSIGHTS FROM THE OUTSIDE - GLOBAL DISTRIBUTION AND SUSTAINABILITY TRENDS
The pace of change is rapid in many sectors of the industry especially in the area of travel distribution and the focus on sustainable business practices – but are we in front or behind the global trend curve in these areas? Our global panel of inbound experts from Europe, South Africa and New Zealand will share insights and learnings into these trends from their perspective.
Judy Chen, CEO, Tourism Export Council NZ (TECNZ)
David Frost, CEO, Southern Africa Tourism Services Association (SATSA)
Tom Jenkins, CEO, European Tourism Association (ETOA)
WEDNESDAY 27 NOV
MARKETPLACE LIVE SESSIONS
9.20 - 9.50 EXPORT FINANCE & GRANTS TO GROW YOUR BUSINESS
Presented by Adam Pearce, Export Finance Australia
9.50 - 10.10 TOURISM TECHNOLOGY FOR BUSINESS SUCCESS
10.10 - 10.30 TOURISM TECHNOLOGY FOR BUSINESS SUCCESS
11.30 - 11.45 THE RELATIONSHIP BETWEEN SOCIAL MEDIA INFLUENCERS AND TOURISM OPERATORS
11.45 - 12.00 CONNECTING WITH CHINESE TOURISTS VIA MOBILE PAYMENTS
11.45 - 12.00 IMPROVING TRAVELLER EXPERIENCES WITH MULTI-LINGUAL COMMUNICATION, TOOLS AND TECH
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BUSINESS BREAKOUT & KEYNOTE - MANAGING BUSINESS CHANGE
Business Breakouts - choose 2/6 sessions to attend. Session 1: 1.40 - 2.25 | Session 2: 2.30 - 3.15
BREAKOUT 1: 'SWIPE RIGHT' FOR TOURISM
Come and learn about GoWithTourism - the digital NZ initiative connecting tourism businesses with job seekers by matching profiles with available employment opportunities.
Moderator: Denis Pierce, Chairman, ATEC
Panellists: Steve Armitage, GM, Auckland
Tourism Events & Economic Development) & Matt Stenton, Senior Project
Manager, Go with Tourism)
#labour #skills #people #workforce #employment
BREAKOUT 2: DIVERSE, DYNAMIC & DISRUPTIVE A: DISTRIBUTION TOOLS FOR THE ACCOMMODATION SECTOR
The next chapter in ATEC’s Deconstructing Distribution series which will explore tools to manage today’s fast-moving environment as well as a snapshot of ATEC’s brand new distribution hub.
Moderator: Matthew Borger, Aviation Business Development Manager, Newcastle Airport
Panellists: Aileen Cobern, National Corporate Relationship Manager, Quest Apartment Hotels, Alejandro Moxey, Director Market Management, Expedia, Mark Skinner, Director, TripTick Tourism Consulting & former owner Narrows Escape Rainforest Retreat & Gary Paterson, Director Global Sales, AOT Group
#distributionsystem #rates #inventory #technology
BREAKOUT 3: DIVERSE, DYNAMIC & DISRUPTIVE A: DISTRIBUTION TOOLS FOR THE TOURS + ACTIVITIES SECTOR
The next chapter in ATEC’s Deconstructing Distribution series which will explore learnings from the accommodation sector as the take-up for online distribution in the tours & experiences space increases at high speed. We also explore tools to manage distribution and strategies to protect rates.
Moderator: Ben Woodward, Director of Sales & Marketing at The CaPTA Group
Panellists: Michelle Bassil, Senior Regional Manager, at Viator A TripAdvisor Company, Shahreen Goodrick, Regional Manager Australia & New Zealand at GetYourGuide, Nicole Passarelli, General Manager Sales and Marketing - Marine at Journey Beyond, David Armour, Managing Director at Southern World Australia, Monika Townsend, Trade Sales Manager, Taronga Zoo
#distributionsystem #rates #inventory #technology
BREAKOUT 4: SUSTAINABILITY: IT'S NOT JUST ABOUT BEING GREEN
What is sustainable tourism and what role does industry have to play? We explore some different approaches to embracing sustainability and how you can apply these to your business.
Moderator: Rod Hillman, CEO, Ecotourism Australia
Panelists: Matt Cameron Smith, Managing Director, AAT Kings, Kelly Webb, Director of Sales & Marketing, Emirates One & Only Wolgan Valley, Judy Chen, CEO, Tourism Export Council, NZ (session 1) & David Frost, CEO, South African Tourism Services Association (session 2)
#sustainabletourism #environment #footprint #authenticity
BREAKOUT 5: FUTURE-PROOFING YOUR BUSINESS: BUILDING CAPABILITY TO MAXIMISE MARKET PENETRATION
Learn about ATEC’s extensive range of capability programs designed for businesses of all ages and sizes to ensure you are market-ready, trade-ready and service-ready.
Moderator: Jessica Keen, Industry Development and Capability Manager, ATEC
Pannellists: Jason Bereton, MD, H.I.S. Group, Shahnaz Bakhshay, Senior Director of Sales, TFE Hotels, Damien Cerantonio, Director, Great Ocean Road Resort & Great Ocean Road Private Luxury Tours, Kate Fleming, Business Development - Tourism, Gemtree Wines & Kelsie Johnston, Director Markets, Tourism WA
#internationalreadiness #globaltrade #skills #newbusiness #competitiveedge
3.35 - 4.00 ATEC TAKING YOU INTO THE FUTURE
Peter Shelley, MD, ATEC